§1What this business is
Ripe jamun fruit is graded, washed and pulped; the pulp is homogenised, heated and pressed for juice, treated with enzymes, de-aerated, filtered, preserved, pasteurised, cooled and aseptically packed. The juice also goes into squashes, RTS drinks, jams and dairy drinks. Buyers are grocery shops, supermarkets, health stores and other food makers.
Capacity: Not printed in litres; year 1 at 50% of capacity with sales of ₹89.09 L, rising to 70% in year 5.
§2Is it right for you?
Who it is for
Someone near jamun-growing areas who can buy and store a season's fruit and sell through grocery channels.
Who it is not for
Someone without cash to stock a full season's pulp.
Advantages
- Jamun is well known and valued as a health drink
- India is the world's second-largest jamun producer (report)
- Small team of 5 people
- Juice can also be sold to jam, squash and dairy makers
Drawbacks
- Fruit is in season for only a few weeks
- Raw material is about 78% of sales in year 1
- Pulp must be stored for year-round sale
- Big juice brands compete for shelf space
Skills you need
- Fruit buying in season
- Pasteurisation and hygiene
- Shelf-life testing
- Retail distribution
Why difficulty 3/5: Short fruit season and food-safety discipline make it demanding.
§3Market
Who buys
- Grocery shops and supermarkets
- Health and ayurvedic stores
- Makers of squash, jam, ice cream and flavoured milk
How it sells
- Distributors to retail
- Online marketplaces
- Bulk juice or pulp to other food makers
Good to know
- Year-1 sales in the report: ₹89.09 L at 50% capacity.
- Machinery costs are not itemised in the report — get supplier quotes.
§4Raw material & machinery
| Item | Qty | Cost |
|---|---|---|
| Fruit washing unit | — | — |
| Fruit pulping machine | — | — |
| Homogeniser | — | — |
| Hydraulic juice press | — | — |
| Filtration unit | — | — |
| Pasteurisation and cooling unit | — | — |
| Aseptic filling machine | — | — |
From: UP MSME 1-Connect project profile — Jamun Juice Processing Unit (2024)
- Ripe jamun fruitmain raw material
- Wateras required
- Citric acid0.1% (report)
- Sodium benzoate0.3% (report)
From: UP MSME 1-Connect project profile — Jamun Juice Processing Unit (2024)
§5Licences & registration
- FSSAI licence
- Udyam
- GST
- Pollution Control Board consent (fruit waste and wash water)
- Legal Metrology registration for packed goods
§6Schemes & subsidies
- PMFMECentralUnclear35% subsidy, up to ₹10 lakh
- PMEGPCentralActive15–35% subsidy
- CGTMSECentralActiveNo collateral, up to ₹10 crore
- Stand-Up IndiaCentralClosed₹10 lakh – ₹1 crore loan
PMFME supports micro food-processing units; ₹22.31 L also fits PMEGP and CGTMSE; Stand-Up India for SC/ST and women founders.
§7Money
How the investment is worked out: Report cost of project ₹22.31 L: plant & machinery ₹16.00 L, furniture ₹0.25 L, miscellaneous assets ₹0.50 L, working capital ₹5.56 L; premises rented. Finance: own ₹2.23 L, term loan ₹15.08 L, bank working capital ₹5.00 L.
Working capital: Working capital ₹5.56 L, of which bank finance ₹5.00 L.
Report 2024.
§8Export potential
Confirm the HS code in the DGFT ITC(HS) lookup before you export
Export council / board: APEDA
- Register with APEDA (RCMC) to export processed fruit products; check the 8-digit code in the DGFT ITC-HS list.
§9Risks — where people fail
- Short, uncertain fruit season
- Spoilage from poor hygiene
- Large working-capital lock-up in pulp
- Price competition
§1030 / 60 / 90-day plan
A general plan that applies to any business. A plan for this business will be added after research.
- Days 1–30: Visit a working jamun juice unit unit, ask 10 buyers about price and quantity, and get quotations from 3 suppliers.
- Days 31–60: Udyam and the licences you need (FSSAI licence, Udyam), a project report (DPR), and the scheme or loan file.
- Days 61–90: Space and machines, trial production, and first deliveries to 10 customers.
§11Who to connect with
Associations, clusters and training institutes — the directory is being built. Connect
§12Watch
There is no episode on this business yet. Shows are coming soon on the Podcast page.
Want to start Jamun Juice Unit?
DPR, loan file or registration — ask us on WhatsApp.
¶Sources
Data review: 6 October 2026. Spotted a mistake? Report it. For information only — not legal or financial advice.
