§1What this business is
A unit that machines castings for the pump and motor, stacks stator stampings, winds the water-filled motor with PVC-insulated wire, balances the rotor, assembles the multistage pump and tests it to IS 8034. The pump goes down the borewell and needs no priming. The profile suggests a 5–30 HP range.
Capacity: 3,000 submersible pumps a year at ₹3,000 to ₹15,000 each.
§2Is it right for you?
Who it is for
A mechanical engineer with pump-industry experience — the profile asks for one.
Who it is not for
A first-time founder without engineering background.
Advantages
- Borewell farming keeps demand high
- Replacement and repair demand
- Higher value per pump than domestic sets
- Export potential to Asia and Africa (profile)
Drawbacks
- High investment because land and building are bought
- Dynamic balancing and testing need costly machines
- Strong national brands
- Seasonal sales tied to sowing and summer
Skills you need
- Submersible motor winding
- Machining and dynamic balancing
- Testing to IS 8034
- Dealer and farmer sales
Why difficulty 4/5: Large investment, precision work and field warranty risk.
§3Market
Who buys
- Farmers with borewells
- Agricultural pump dealers
- Borewell drilling contractors
How it sells
- Dealer network
- Government irrigation and solar-pump programmes
- Export to Asia and Africa
Good to know
- The profile says pumps up to 50 HP for clear water will see steady demand, and suggests the 5–30 HP range.
§4Raw material & machinery
| Item | Qty | Cost |
|---|---|---|
| Dynamic balancing machine | 1 | ₹6,00,000 |
| CNC lathe machine | 1 | ₹4,50,000 |
| Milling machine | 1 | ₹3,00,000 |
| Pump test system as per BIS | 1 | ₹2,30,000 |
| Motor varnishing and baking oven | 1 | ₹1,75,000 |
| Drilling machine | 2 | ₹80,000 |
| Hacksaw machine | 1 | ₹75,000 |
| Lathe machine | 1 | ₹75,000 |
| Motor testing equipment | 1 set | ₹60,000 |
| Lamination press | 1 | ₹35,000 |
| Slotting machine | 1 | ₹35,000 |
From: SIDBI Stand-Up Mitra project profile — Manufacturing of PumpSets Agriculture Submersible (2018) — private guide — confirm locally
- Cast iron castings for motor and pump bodiesabout 70% of the material
- Bronze impeller castings
- Electrical-grade stampings and PVC/PE-insulated copper wiremotor runs under water
- EN-8 shaft steel, O-rings, mechanical seals and bearings
From: SIDBI Stand-Up Mitra project profile — Manufacturing of PumpSets Agriculture Submersible (2018) — private guide — confirm locally
Suppliers in Building Business Bazaar
§5Licences & registration
- Udyam registration
- GST registration
- BIS certification (ISI mark) to IS 8034 — check whether a Quality Control Order applies
- Factory licence
- IEC code for exports
§6Schemes & subsidies
- CGTMSECentralActiveNo collateral, up to ₹10 crore
- Stand-Up IndiaCentralClosed₹10 lakh – ₹1 crore loan
Above PMEGP's ₹50 L limit; a bank term loan with CGTMSE cover fits; Stand-Up India for eligible founders.
§7Money
How the investment is worked out: Land ₹20.00 L + building ₹30.00 L + plant and machinery ₹22.75 L + fixtures and electricals ₹2.60 L + preliminary ₹1.50 L + working-capital margin ₹9.46 L = ₹86.31 L.
Working capital: Gross working capital ₹18.59 L; margin ₹9.46 L and bank ₹9.13 L.
Prices from 2018 — machinery, material and salary figures will be higher now.
§8Export potential
Confirm the HS code in the DGFT ITC(HS) lookup before you export
Export council / board: EEPC India (Engineering Export Promotion Council)
- The profile sees export potential in developing countries of Asia and Africa.
§9Risks — where people fail
- Warranty failures in the field
- Copper and casting price rise
- Dealer credit
- Interest burden on a large loan
§1030 / 60 / 90-day plan
A general plan that applies to any business. A plan for this business will be added after research.
- Days 1–30: Visit a working submersible pump set manufacturing (agriculture) unit, ask 10 buyers about price and quantity, and get quotations from 3 suppliers.
- Days 31–60: Udyam and the licences you need (Udyam registration, GST registration), a project report (DPR), and the scheme or loan file.
- Days 61–90: Space and machines, trial production, and first deliveries to 10 customers.
§11Who to connect with
Associations, clusters and training institutes — the directory is being built. Connect
§12Watch
There is no episode on this business yet. Shows are coming soon on the Podcast page.
Want to start Submersible Pump Set Manufacturing (Agriculture)?
DPR, loan file or registration — ask us on WhatsApp.
¶Sources
Data review: 6 October 2026. Spotted a mistake? Report it. For information only — not legal or financial advice.