§1What this business is
Coloured velvet sheets are coated with adhesive, dried in a hot-air chamber, punched into bindi shapes, set on release paper and packed in small printed folders. Designer and bridal bindis add stones and beads. Buyers are cosmetic shops, wholesalers and online stores.
Capacity: Samadhan: 1,000 packets a day (10 × 12 bindis a packet), 3 lakh packets a year at ₹20 a packet. KVIC: production valued at ₹6.00 L a year.
§2Is it right for you?
Who it is for
Someone with links to cosmetic wholesalers, or a women's group wanting home-based work.
Who it is not for
Someone without a plan to reach shops or online buyers.
Advantages
- Daily-use product for women in towns and villages
- Small machines and space
- Designs can be changed quickly for festivals and weddings
- Sells well online and through cosmetic shops
Drawbacks
- Low price per packet
- Many small makers
- Fashion changes fast
- Needs a dealer network to sell volume
Skills you need
- Design and colour sense
- Machine punching and die care
- Packing and branding
- Dealer and online selling
Why difficulty 2/5: Simple making; the work is in design and selling.
§3Market
Who buys
- Women in towns and villages
- Cosmetic and bangle shops
- Bridal and festival buyers
How it sells
- Cosmetic wholesalers and dealers
- Online marketplaces and social media
- Fairs and haats
Good to know
- The Samadhan report advises building a dealer network and using online marketplaces.
§4Raw material & machinery
| Item | Qty | Cost |
|---|---|---|
| Bindi cutting machine | 2 | ₹1.00 lakh |
| Dies | 15 sets | ₹3.00 lakh |
| Electric motors | 2 | ₹1.00 lakh |
| Taxes, freight etc. (20%) | — | ₹1.25 lakh |
| Equipment set in the KVIC profile (kettle with stirrer, sealing machine, filtering unit, storage tank) | — | ₹1,00,000 |
From: PMEGP sample project report — Bindi Making (prepared by Udyami/Samadhan) · KVIC Project Profile — Bindi Manufacturing Unit (PMEGP)
- Velvet clothmain raw material
- Adhesive, glue, stones, beads, release paperfor designer and bridal bindis
- Printed folders and packing₹50,000 a year in the KVIC profile
From: PMEGP sample project report — Bindi Making (prepared by Udyami/Samadhan) · KVIC Project Profile — Bindi Manufacturing Unit (PMEGP)
§5Licences & registration
- Udyam
- GST
- Trade licence
- Trademark for the brand (optional)
§6Schemes & subsidies
- PMEGPCentralActive15–35% subsidy
- MudraCentralActiveLoan up to ₹20 lakh, no collateral
- Stand-Up IndiaCentralClosed₹10 lakh – ₹1 crore loan
Both reports are PMEGP samples; MUDRA fits the small size; Stand-Up India suits women entrepreneurs above ₹10 L.
§7Money
How the investment is worked out: KVIC profile ₹4.00 L (land and building shed ₹1.50 L, equipment ₹1.00 L, working capital ₹1.50 L). Samadhan report cost table ₹17.93 L (building ₹6.00 L, machinery ₹6.25 L, furniture ₹0.50 L, working capital ₹5.18 L); its summary page prints ₹18.85 L.
Working capital: KVIC ₹1.50 L; Samadhan ₹5.18 L (bank ₹4.66 L).
Year not printed on either report — check current machine and die prices.
§8Export potential
Export council / board: DGFT (IEC needed)
- Confirm the HS code for stick-on bindis in ITC-HS before exporting; demand abroad comes from Indian communities.
§9Risks — where people fail
- Price competition
- Unsold old designs
- Adhesive quality complaints (skin)
- Dealer credit
§1030 / 60 / 90-day plan
A general plan that applies to any business. A plan for this business will be added after research.
- Days 1–30: Visit a working bindi making unit unit, ask 10 buyers about price and quantity, and get quotations from 3 suppliers.
- Days 31–60: Udyam and the licences you need (Udyam, GST), a project report (DPR), and the scheme or loan file.
- Days 61–90: Space and machines, trial production, and first deliveries to 10 customers.
§11Who to connect with
Associations, clusters and training institutes — the directory is being built. Connect
§12Watch
There is no episode on this business yet. Shows are coming soon on the Podcast page.
Want to start Bindi Making Unit?
DPR, loan file or registration — ask us on WhatsApp.
¶Sources
- KVIC Project Profile — Bindi Manufacturing Unit (PMEGP)
- PMEGP sample project report — Bindi Making (prepared by Udyami/Samadhan)
Data review: 6 October 2026. Spotted a mistake? Report it. For information only — not legal or financial advice.
