§1What this business is

Sesame is roasted and cooled; jaggery and water are melted into a syrup and kneaded into a loose dough; sesame and syrup are mashed together, then a bar-making machine rolls, cools and cuts the mix into bars, which are packed by machine or by hand. The report notes India is the largest producer of sesame and of jaggery.

Capacity: 75 kg an hour on an 8-hour shift; year 1 at 50%.

§2Is it right for you?

Who it is for

Someone in a gajak-eating region with links to sweet shops and grocery distributors.

Who it is not for

Someone who cannot plan for an off-season.

Advantages

  • A loved traditional winter sweet
  • Two simple raw materials — sesame and jaggery
  • Machine rolling and cutting give even bars
  • Sesame and jaggery are seen as healthy

Drawbacks

  • Sales are heavily seasonal (winter)
  • Thin first-year profit (2.68%)
  • Gajak goes soft in humid weather
  • Local sweet makers compete

Skills you need

  • Roasting and syrup consistency
  • Machine operation
  • Food hygiene (FSSAI)
  • Festive-season selling

Why difficulty 2/5: Simple product; the season and humidity are the main challenges.

§3Market

Who buys

  • People of all ages, mostly in winter
  • Festival and gift buyers

How it sells

  • Sweet shops
  • Grocery stores and distributors
  • Online and gift packs

Good to know

  • The report gives only a ₹14.10 L total for machinery (excluding GST and transport), with no item prices.

§4Raw material & machinery

ItemQtyCost
Jaggery syrup making kettle (limpet heating)——
Sesame roasting machine——
Sesame bar making machine — rolling, feeding, cooling and cutting——
RO water plant——
Material handling and other equipment——

From: PMEGP sample project report — Gajak Manufacturing Unit (prepared by Udyami/Samadhan)

  • Sesameroasted before mixing
  • Jaggerymelted with water into syrup
  • Peanutslisted with jaggery in the project summary
  • Packaging₹3.45 L in year 1

From: PMEGP sample project report — Gajak Manufacturing Unit (prepared by Udyami/Samadhan)

In our raw material database

Sesame (til) →Jaggery (gur) and khandsari →

§5Licences & registration

  1. FSSAI licence or registration
  2. Udyam registration
  3. GST registration
  4. Trade licence from the local body
  5. Legal Metrology registration for packed goods
  6. Trademark for your brand (optional)

We can do this registration for you

§6Schemes & subsidies

Sweets processing fits PMFME and PMEGP; at ₹22.37 L it is above the MUDRA limit, so CGTMSE or Stand-Up India suit the loan.

§7Money

How the investment is worked out: Plant & machinery ₹14.10 L + other assets ₹1.60 L + working capital ₹6.67 L = ₹22.37 L; premises rented. Finance: own (25%) ₹5.59 L, term loan ₹11.78 L, working-capital loan ₹5.00 L.

Working capital: Working capital ₹6.67 L (bank ₹5.00 L); raw material about ₹50–60 per 1-kg pack.

Year not printed on the report — check current machinery prices.

How to prepare a loan file

§8Export potential

Confirm the HS code in the DGFT ITC(HS) lookup before you export

1704.90Sugar confectionery not containing cocoa — other

Export council / board: APEDA

  • HS codes are from the WCO HS 2022 list; confirm the 8-digit ITC(HS) line with DGFT or your customs broker.
  • You need an Import Export Code (IEC) from DGFT before the first shipment.

§9Risks — where people fail

  • Sesame and jaggery price swings
  • Unsold stock after winter
  • Moisture spoiling packs
  • Price competition

§1030 / 60 / 90-day plan

A general plan that applies to any business. A plan for this business will be added after research.

  1. Days 1–30: Visit a working gajak (til-gur sweet) unit, ask 10 buyers about price and quantity, and get quotations from 3 suppliers.
  2. Days 31–60: Udyam and the licences you need (FSSAI licence or registration, Udyam registration), a project report (DPR), and the scheme or loan file.
  3. Days 61–90: Space and machines, trial production, and first deliveries to 10 customers.

§11Who to connect with

Not verified yet

Associations, clusters and training institutes — the directory is being built. Connect

§12Watch

There is no episode on this business yet. Shows are coming soon on the Podcast page.

Want to start Gajak (Til-Gur Sweet)?

DPR, loan file or registration — ask us on WhatsApp.

Get a DPR / loan file made

Sources

  1. PMEGP sample project report — Gajak Manufacturing Unit (prepared by Udyami/Samadhan)

Data review: 6 October 2026. Spotted a mistake? Report it. For information only — not legal or financial advice.