§1What this business is
Ripe jamun is pulped, mixed with sugar and water, and fermented with wine yeast in drums for several days. The young wine is drawn off, cleared, aged and filled into bottles by hand. The model unit makes 60 tonnes of wine a year (200 kg a day). Jamun is taken at ₹30 a kg and sugar at ₹35 a kg; the selling price in the assumptions table is ₹500 a kg.
Capacity: 60 tonnes of jamun wine a year (200 kg a day), 300 days of 8–10 hours; 55% use in year 2, 65% in year 3 and 75% in year 4.
§2Is it right for you?
Who it is for
A fruit processor in a state with a fruit-wine policy (such as Maharashtra, Karnataka or Himachal Pradesh) who can handle excise paperwork.
Who it is not for
Anyone in a dry state, or someone expecting to sell wine like a soft drink through ordinary shops.
Advantages
- Jamun is cheap in season and has few other processing uses
- Fruit wine sells at a far higher price than juice
- Small plant — fermenting drums, a pulper and a hand filler
Drawbacks
- Making alcohol needs a state excise licence, and some states do not allow it at all
- Excise duty, label approval and sale only through licensed outlets
- Wine takes weeks to ferment and age before any sale
Skills you need
- Fermentation and yeast handling
- Hygiene and clearing of wine
- Excise records and compliance
- Selling through licensed distributors
Why difficulty 5/5: The process is simple; the excise licence and state liquor rules are the hard part.
§3Market
Who buys
- Adult consumers through licensed wine shops
- Hotels, bars and restaurants with a liquor licence
- Tourists in wine-tourism areas
How it sells
- Licensed distributors and state beverage corporations
- Licensed retail wine shops
- Tasting room at the winery where the state allows it
Good to know
- Wine can be sold only through channels the state excise department allows.
- The report's assumptions table takes the selling price at ₹500 a kg and prints year 2 sales of ₹148.50 L.
§4Raw material & machinery
| Item | Qty | Cost |
|---|---|---|
| Deep freezer (4,000 kg) | 1 | ₹20 lakh |
| Pulping machine (200 kg/hr) | 1 | ₹0.6 lakh |
| Processing tank (500 litre) | 1 | ₹0.6 lakh |
| Plastic crates (48 litre) | 60 | ₹0.36 lakh |
| Polycarbonate drums (200 litre) | 20 | ₹0.3 lakh |
| Manual bottle filling machine | 1 | ₹0.3 lakh |
| Weighing balance (100 kg) | 1 | ₹0.5 lakh |
| Accessories | 1 | ₹0.5 lakh |
From: NIFTEM-Thanjavur (IIFPT) PMFME model DPR — Jamun Wine
- Ripe jamun300 kg of ripe fruit pulp a day at 55% capacity; ₹30 a kg
- Sugar₹35 a kg
- Wine yeastthe report describes fermenting for about 6 days at around 32°C
- Bottles, caps and labelspacking material
§5Licences & registration
- State excise licence for making wine (winery licence)
- FSSAI licence (alcoholic beverages)
- Excise label and brand registration
- GST registration for non-alcohol supplies; wine itself is under state excise and VAT
- Udyam registration
Start it in your state
Pick your state: today’s cost, central + state subsidy, raw material, land and help, on one page.
§6Schemes & subsidies
The DPR is written for PMFME; its finance plan is subsidy ₹9.74 L, own money ₹7.49 L and term loan ₹20.23 L. Check with the district PMFME office and the excise department before applying — liquor units are kept out of PMEGP.
§7Money
How the investment is worked out: Land and building ₹8.00 L + plant and machinery ₹23.16 L (of which a 4,000 kg deep freezer is ₹20 L) + utilities ₹0.60 L + other fixed assets ₹0.80 L + pre-operative ₹0.60 L + contingencies ₹1.20 L + working capital margin ₹2.51 L = ₹37.47 L.
Working capital: Working capital gap ₹10.04 L in year 2 (bank finance ₹7.53 L, margin ₹2.51 L).
Year not printed on the DPR (the PMFME scheme began in 2020) — check current machinery prices.
§8Export potential
Export council / board: APEDA
- Alcoholic beverages, including wine, are an APEDA export product group; export also needs excise permits.
- HS code not checked against the DGFT ITC-HS list here — confirm the code before you ship.
§9Risks — where people fail
- Excise licence refused, delayed or made costlier
- A batch turning to vinegar through poor hygiene
- Short jamun season limiting the year's production
- State rule changes on fruit wine sale
§1030 / 60 / 90-day plan
A general plan that applies to any business. A plan for this business will be added after research.
- Days 1–30: Visit a working jamun wine unit unit, ask 10 buyers about price and quantity, and get quotations from 3 suppliers.
- Days 31–60: Udyam and the licences you need (State excise licence for making wine (winery licence), FSSAI licence (alcoholic beverages)), a project report (DPR), and the scheme or loan file.
- Days 61–90: Space and machines, trial production, and first deliveries to 10 customers.
§11Who to connect with
§12Watch
There is no episode on this business yet. Shows are coming soon on the Podcast page.
Want to start Jamun Wine Unit?
DPR, loan file or registration — ask us on WhatsApp.
¶Sources
Data review: 6 October 2026. Spotted a mistake? Report it. For information only — not legal or financial advice.