Building BusinessServices

Section 21

Lucknow

Lucknow, Uttar Pradesh · Craft & handloom

Chikankari embroidery and zardozi

sourced figures
1
main products
4
businesses to start
5

The story

Chikankari is the white-on-white hand embroidery of Lucknow, linked in popular history to the Nawabi court. Traders in the old city's markets cut and block-print fabric, send it out to women embroiderers in Lucknow and surrounding villages, then wash, finish and sell the garments. Lucknow is also known for zardozi, the heavy metal-thread embroidery used on bridal and festive wear.

In numbers

  1. There are an estimated 10 lakh people involved in the chikankari industry in Lucknow - from cutting and dyeing to block printing and stitching.

    India Development Review: A social business model for Lucknow's chikankari artisans

GI tag

Ways in for a newcomer

  • Own-label chikan wear sold online and in malls
  • Block printing, washing and finishing as job work for traders
  • Fair-wage embroidery groups linked directly to buyers
  • Supplying fabric, threads and printing blocks

Problems the cluster faces

  • Very low piece rates for women embroiderers
  • Machine-made and imitation chikan sold as handmade
  • Long chains of middlemen between artisan and buyer
  • Eye strain and health issues from fine needlework

Businesses to start here

Chikankari Embroidery Unit →Zari and Silk Embroidery →Hand Block Printing Unit (Printed Suits) →Ladies Suit Stitching Unit →Computerised Embroidery (Job Work) →

Sources (4)
  1. India Development Review: A social business model for Lucknow's chikankari artisans
  2. MSME-DI: State Profile of Uttar Pradesh 2015-16 (clusters in U.P.)
  3. ODOP Uttar Pradesh: district products
  4. GI Registry, IP India: Registration Details of Geographical Indications