Building BusinessServices

Section 21

Bhusura (Gaighat, Muzaffarpur) and Vaishali villages

Muzaffarpur, Bihar · Craft & handloom

Sujini quilted embroidery

sourced figures
1
main products
3
businesses to start
3

The story

Sujini began as a tradition of quilting old saris together with running stitch to make covers for newborns. Women's groups in Muzaffarpur and Vaishali turned it into a source of income, stitching scenes of village life and myth. Sujini Embroidery Work of Bihar is GI-registered.

In numbers

  1. Sujini has grown into a source of supplementary income for about 600 women across 20+ villages.

    GST Rate Rationalisation: Expanding Opportunities for Bihar (PIB factsheet) · 2025

GI tag

Ways in for a newcomer

  • Sell Sujini products through online craft platforms
  • Bulk orders for hotels and export buyers via women's cooperatives
  • Design support for modern products

Problems the cluster faces

  • Slow, labour-intensive work and low per-piece earnings
  • Limited market access
  • Few young women continuing the craft

Businesses to start here

Online Folk Art and Art Gallery Marketplace →Textile Made-Ups (Napkins, Mats, Aprons) →Handloom and Handicrafts Retail Shop →

Sources (2)
  1. GST Rate Rationalisation: Expanding Opportunities for Bihar (PIB factsheet)
  2. Registration details of Geographical Indications (state-wise register), IP India