Building BusinessServices

Section 21

Ghurni, Krishnanagar

Nadia, West Bengal · Craft & handloom

Lifelike clay dolls and figurines

sourced figures
0
main products
4
businesses to start
3

The story

Clay modelling at Ghurni in Krishnanagar grew under the patronage of the Nadia royal family in the 18th century. Artisans are known for realistic human figures and everyday scenes made from fine Ganga clay and painted by hand. The craft is GI-registered as Clay Doll of Krishnanagar.

In numbers

No published source we could open prints current numbers for this cluster.

GI tag

Ways in for a newcomer

  • Sell figurines to museum shops, hotels and online buyers
  • Custom commissions (wedding figures, corporate gifts)
  • Packing solutions that cut breakage in shipping

Problems the cluster faces

  • Breakage and high shipping cost
  • Few young people taking up the craft
  • Cheap moulded plaster copies

Businesses to start here

Terracotta Décor & Utility Ware →Online Folk Art and Art Gallery Marketplace →Handloom and Handicrafts Retail Shop →

Sources (1)
  1. Registration details of Geographical Indications (state-wise register), IP India