Building BusinessServices

Section 21

Amritsar

Amritsar, Punjab · Manufacturing

Papad, warian (sun-dried lentil dumplings) and pickles

sourced figures
1
main products
4
businesses to start
4

The story

Amritsar's papad and warian come from a household tradition of drying lentil dough in the Punjab sun. The city's markets around the Golden Temple turned these into a trade, with small units supplying shops across India and Punjabi buyers abroad. Most producers are home-based and micro units. Pickles and murabba, listed with papad in the district's one-product list, sell through the same channels.

In numbers

  1. The district profile lists papad and warian among the probable service-sector clusters that may be taken up for development in Amritsar.

    MSME-DI Ludhiana — Brief Industrial Profile of Amritsar District · 2012

Ways in for a newcomer

  • Branded, FSSAI-licensed papad and warian for supermarkets
  • Export to Punjabi diaspora markets through exporters
  • Contract drying and packing for home producers
  • Online sales of Amritsari food hampers

Problems the cluster faces

  • Mostly unorganised home units
  • Weather-dependent sun drying
  • Food-safety licensing and labelling
  • Competition from big packaged-food brands

Businesses to start here

Papad Making →Pickle (Achar) Unit →Fruit Juice and Murabba Unit →Masala / Spice Grinding Unit →

Sources (1)
  1. MSME-DI Ludhiana — Brief Industrial Profile of Amritsar District